Announcement: We are moving! Between May 31 and June 30, we will be migrating to a new website, integrating with our parent company, Accenture.
We will continue to deliver best-in-class strategy activation and simplify how you can reach us as One Accenture.
For immediate inquiries:

Creating Engagement Through a Purpose-Driven Culture

Wednesday, December 06, 2017

Conveying a Sense of Higher Purpose

What is a shared sense of higher purpose? What happens when there is no sense of higher purpose? How is a sense of higher purpose created? Robert E. Quinn dives into these questions identifying key attributes associated with a sense of higher purpose and how it impacts your organization.

Building a Purpose-Driven Culture

Successfully building a purpose driven culture requires everyone to understand what “it” is, their role in the culture, and how they can bring it to life. Rich Berens at Root Inc. uses a highly interactive approach to guide you through the first steps of creating a purpose-driven culture and offers a compelling case study of how one client is creating a purpose-driven culture in their organization and winning in the marketplace.

Conceptualizing the Process

Change, big or small, is hard. Thinking through the barriers to creating a purpose-driven culture and ways to overcome them is necessary to getting everyone in the game. During the session, Bob and Rich will share the latest research, data, and tools to help you conceptualize the process of building a purpose-driven culture. You will learn how to visualize a successful organization that allows everyone to be their best self.

Learn more about the event

Event Details


  • Robert E. Quinn, Center for Positive Organizations
  • Rich Berens, Root Inc.
  • Gina Valenti, Hilton
Wednesday, December 06, 2017
8:00 am to 10:30 pm