Aleassa Schambers – pronounced A-Lisa (but also answers to Aleecha, Akasa, Al-e-ass-a – really anything close or not! Thanks Mom and Dad) – is Director of Marketing at Root. She has 20-something years’ experience marketing B2B brands for both large ($1B) and small (start-up) organizations. A passionate advocate for Root, Aleassa spends her days thinking about how to get more organizations and leaders to recognize the value of creating strong company cultures that can deliver positive transformations for both their people and their customers. She is an equally passionate alumna of the University of Michigan. Her happy place is her family’s cabin on Lake Superior.